User Acquisition Lead (SaaS)

TL;DR

User Acquisition Lead (SaaS): Managing paid acquisition across 8+ channels to drive user growth with an accent on budget optimization, team leadership, and funnel efficiency. Focus on scaling multi-million dollar spends, implementing advanced attribution, and exploring AI-native ad placements.

Location: Must be based in Tel Aviv

Company

hirify.global is a leading provider of an AI-powered Autonomous IT platform that unifies RMM and help desk operations for over 13,000 customers worldwide.

What you will do

• Lead and mentor a team of 5 UA specialists, setting priorities and driving professional growth.
• Own the paid acquisition strategy across Google Ads, YouTube, Bing, Reddit, LinkedIn, ChatGPT Ads, and Meta.
• Manage multi-million dollar monthly budgets with a strict focus on CAC and MQL efficiency.
• Execute continuous A/B testing for creatives, audiences, and landing pages.
• Build performance reporting dashboards using GA4 and Looker Studio.
• Collaborate with creative, SEO, and web dev teams to optimize the acquisition funnel.

Requirements

• 5+ years of experience managing PPC campaigns on Google Ads, Meta, and YouTube.
• Proven track record of leading, coaching, and developing PPC specialists.
• High analytical proficiency in data interpretation and attribution models.
• Deep knowledge of GTM, pixel implementation, and conversion tracking.
• Experience managing monthly ad budgets exceeding $500K.
• Location: Tel Aviv

Nice to have

• Background in B2B SaaS performance marketing.
• Experience with programmatic advertising and DSPs.
• Knowledge of CRO methodologies and landing page optimization.
• Google Ads, Meta Blueprint, or Microsoft Advertising certifications.
• Experience with AI-native ad placements such as ChatGPT Ads or Perplexity.

Culture & Benefits

• Opportunity to work with a high-performing team on an AI-native product.
• Potential for the maternity cover role to transition into a permanent position.
• Dynamic environment scaling an Autonomous IT platform trusted by 13,000+ customers.