Principal Brand Designer (Web3)

TL;DR

Principal Brand Designer (Web3): Defining the aesthetic language and creative direction for a leading global cryptocurrency platform with an accent on brand identity, digital campaigns, and multi-channel design. Focus on elevating creative output, streamlining production processes, and mentoring the design team to ensure visual excellence across all touchpoints.

Location: Must be based in the United States

Salary: $140,249–$300,533

Company

A leading global crypto exchange and developer of the OKX Wallet, providing secure access to trading and decentralized applications.

What you will do

• Lead the development and execution of creative materials from concept to final production.
• Ensure design consistency across brand identity, digital campaigns, web, social, and experiential projects.
• Streamline production processes and evolve brand guidelines to maintain high efficiency.
• Partner with cross-functional teams including Content, Social Media, PR, and Product.
• Foster a positive team culture and provide mentorship to designers.

Requirements

• 10+ years of experience in an in-house or agency role as a Senior Brand or Visual Designer.
• Proven track record working for global brands or high-profile clients.
• Expertise as a design generalist with hands-on experience in brand, social media, web, motion, and 3D.
• Must be authorized to work in the United States.

Culture & Benefits

• Competitive total compensation package including performance bonuses and long-term incentives.
• Comprehensive medical and financial benefits.
• Education subsidy and dedicated L&D programs for professional growth.
• Regular team-building programs and company events.