Senior Brand Marketing Manager (Sponsorships & Events)

TL;DR

Senior Brand Marketing Manager (Sponsorships & Events): Leading the planning and execution of branded activations, sponsorships, and experiential programs to drive brand awareness and organic growth. Focus on identifying strategic partnerships, managing end-to-end event logistics, and optimizing ROI through data-driven performance analysis.

Location: New York, NY, United States

Salary: $130,000 — $160,000 USD

Company

hirify.global is a first-of-its-kind marketplace platform that connects users with fresh, ready-to-eat meals crafted by professional chefs.

What you will do

• Lead the sponsorship and events strategy by identifying and activating partnerships that align with business goals.
• Own end-to-end planning and execution of brand activations, pop-ups, and experiential programs from brief to post-event analysis.
• Collaborate cross-functionally with Growth, PR, Social, Product, and Culinary teams to ensure cohesive storytelling.
• Manage agency and vendor relationships to ensure creative quality and operational excellence.
• Develop toolkits and playbooks for scalable regional activations to maintain messaging consistency.
• Track KPIs for awareness, engagement, and conversion, conducting post-mortems for optimization.

Requirements

• 7+ years of experience in brand marketing, partnerships, or experiential/event marketing.
• Proven ability to execute large-scale events and partnerships from concept to completion.
• Strong project management skills with experience managing multiple workstreams and agencies.
• Data-driven mindset capable of translating performance insights into actionable improvements.
• Willingness to travel frequently (approximately 25–40%) for event activations and meetings.
• Bachelor’s degree in Marketing, Communications, Business, or a related field.

Culture & Benefits

• Comprehensive health insurance and 401k plan.
• Paid time off (PTO), paid sick days, and paid family leave.
• 4-week paid sabbatical after 5 years of employment.
• Monthly hirify.global meal credits to enjoy chef-crafted meals.
• AI-forward workplace with enterprise access to ChatGPT and Claude.
• Wellness perks, fitness subsidies, and access to a personalized Spanish coach.