Senior Product Marketing Specialist (Cybersecurity)

TL;DR

Senior Product Marketing Specialist (Cybersecurity): Driving regional go-to-market execution and sales enablement for identity and access management solutions across EMEA with an accent on adapting global messaging for diverse regional markets. Focus on conducting market research, equipping sales teams with impactful content, and collaborating cross-functionally to fuel growth in Europe, the Middle East, and Africa.

Location: Must be based in Dublin, Ireland (Hybrid role).

Salary: €75,000 – €103,400 EUR.

Company

Okta is a leading provider of identity and access management solutions, building trusted infrastructure to secure digital identities in the era of AI.

What you will do

• Support product launches and GTM strategies across the EMEA region.
• Localize global marketing campaigns and product messaging for key and emerging markets.
• Adapt global sales content and provide competitive insights to sales and partner teams.
• Conduct research on customer trends, industry shifts, and regulatory considerations in EMEA.
• Collaborate with regional sales, marketing, and global product teams to ensure seamless execution.
• Serve as a bridge between EMEA teams and headquarters to advocate for regional market needs.

Requirements

• 5+ years of experience in product marketing, B2B SaaS marketing, or a related field.
• Familiarity with Identity & Access Management (IAM), cybersecurity, or cloud security solutions.
• Business-level proficiency in English is required.
• Experience or deep knowledge of EMEA markets.
• Analytical mindset with a data-driven approach to market research and strategy.
• Bachelor’s degree in Marketing, Business, or equivalent experience.

Culture & Benefits

• Comprehensive healthcare coverage and financial benefits.
• Equity and bonus opportunities where applicable.
• Paid time off and parental leave policies.
• Immersive, in-person onboarding experience.
• Commitment to social impact and fostering a global community.