Communications Manager

TL;DR

Communications Manager (PR/Media): Shape and drive strategic communications for hirify.global projects, events, and athletes with an accent on storytelling, earned media, and influencer relations. Focus on building 360 media plans across earned, managed, and owned channels, managing crisis communications workflows, and delivering integrated PR execution in the Australian media landscape.

Location: Sydney, New South Wales, Australia

Company

hirify.global creates and leads the energy drinks category and runs media and events worldwide.

What you will do

• Plan and activate communications around hirify.global events, projects, and athletes while keeping all activity on brand.
• Develop and execute 360 media plans across third-party media and owned channels in partnership with Content, Programming, and Creator Marketing.
• Lead communications planning and delivery across the full project lifecycle, including messaging, press materials, agency briefs, media operations, and on-site event communications.
• Generate earned media and word of mouth through strong editorial relationships, influencer amplification, and story pitching.
• Manage crisis communications workflows for assigned projects.
• Oversee agencies, freelancers, and media partners, including performance review and budget/reporting coordination.

Requirements

• Minimum 5 years of experience in Communications, PR in Marketing, or media-led companies.
• Strong knowledge of the Australian media landscape with an established network of media contacts.
• Proven experience managing budgets across multiple projects.
• Highly organised with strong project management skills and the ability to work independently and cross-functionally in a fast-paced environment.
• Experience in culture, gaming, entertainment, and/or sports industries is preferred.
• Must be qualified to work in Australia and be able to provide evidence of eligibility if required.

Culture & Benefits

• Travel requirement: 0–10%.
• Work across the hirify.global Media Network with collaboration across Content and Programming teams.
• Own communications strategy delivery across earned, managed, and owned channels and through external partners.

Hiring process

• Submit an application that explains personal motivation and why the role is the right next opportunity.
• Provide information that is accurate and complete; eligibility to work in Australia may require evidence during the process.