AI Marketing Automation Manager

TL;DR

AI Marketing Automation Manager (Marketing): Lead AI enablement and build AI-powered marketing automation systems to enhance marketing operations and customer engagement. Focus on designing automated workflows, mapping customer data, and measuring impact to drive growth and efficiency within a PLG marketing organization.

Location: Austin, TX, USA with hybrid work format

Company

hirify.global is a leading platform for conversational growth, leveraging AI-powered automations to help creators and brands engage audiences across multiple social platforms.

What you will do

• Lead AI enablement across the marketing organization, coaching teams to use AI and automation confidently.
• Design, build, and maintain AI-powered automated workflows and integrations across marketing tools.
• Map and validate customer data flows and conversion tracking across platforms like Braze, Google, Meta, and TikTok.
• Define and report on success metrics tied to product-led growth outcomes.
• Collaborate cross-functionally with Product, Data, and Growth teams to integrate product signals into marketing systems.
• Promote an experiment-first culture to test and scale AI-driven marketing approaches.

Requirements

• Location: Based in or near Austin, TX, USA with hybrid work setup.
• 5-8+ years of hands-on marketing experience with modern marketing tool stacks.
• Proven ability to build working automations using tools like n8n, GitHub, and Claude.md.
• Strong knowledge of customer data mapping, event structures, and conversion tracking across major platforms.
• Ability to coach and enable marketing teams in AI and automation usage.
• Experience working cross-functionally and delivering scalable solutions.

Nice to have

• Experience in product-led growth (PLG) companies.
• Skills in Python or JavaScript for scripting and custom integrations.
• Background in growth or lifecycle marketing.

Culture & Benefits

• Annual professional development budget for courses and conferences.
• Comprehensive medical, dental, and vision insurance coverage.
• Hybrid work model with generous leave options.
• In-office perks including free meals and snacks.
• Company-sponsored sports activities, offsites, and team-building events.