Ad Operations Campaign Manager (AdTech)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Ad Operations Campaign Manager (AdTech): Managing and optimizing survey-based advertising campaigns across social platforms to gauge audience interest in entertainment content with an accent on quantitative market research and budget optimization. Focus on analyzing large datasets to drive media spend decisions and advising stakeholders on research methodology.
Location: Hybrid in Berlin, Germany
Company
A global entertainment streaming guide providing data-driven digital marketing services for the movie and TV industry.
What you will do
- Set up and launch surveys on Facebook, Instagram, and TikTok to assess interest in movies and TV shows.
- Collaborate with campaigns, design, BI, and MarTech teams to provide updates and gather feedback.
- Manage survey budgets to maximize ROI and cost-efficiency.
- Analyze large performance datasets to determine the best allocation of media budgets for clients.
- Provide results summaries and act as an internal consultant on research methodology.
- Continuously optimize survey setups across internal and external platforms.
Requirements
- Minimum 1 year of experience in planning and managing paid social campaigns, preferably in a digital marketing agency.
- Background in paid social and/or quantitative market research.
- Expertise in crunching numbers, filtering data, and explaining findings to non-technical stakeholders.
- Full English proficiency.
- Strong interest in the movie and TV show industry.
- Proactive, output-oriented mindset.
Nice to have
- Additional language skills.
Culture & Benefits
- Profitable, growth-oriented company without VC dependency.
- Collaborative environment with a 200+ strong international team.
- Focus on a "no BS, just results" results-driven culture.
- Emphasis on lifelong learning and professional development.
- Inclusive workplace welcoming candidates from marginalized groups.
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