Senior Demand Generation Operations Manager (AI)

TL;DR

Senior Demand Generation Operations Manager (Marketing Operations): Orchestrating the operational layer for pipeline generation and progression with an accent on scalability and reliability. Focus on executing transformation projects, optimizing BDR workflows, and implementing AI-enabled GTM initiatives.

Location: California, USA (Work from home opportunities available)

Salary: $130,500 - $229,500

Company

AI-powered experience orchestration platform that connects people, systems, data, and AI to help organizations deliver personalized customer service.

What you will do

• Execute high-priority demand generation operations initiatives across marketing systems, BDR operations, and GTM processes.
• Own demand generation transformation projects across digital, event, and field marketing channels.
• Optimize BDR operations, including routing logic, data quality, and pipeline progression for inbound and outbound motions.
• Identify operational gaps and inefficiencies to drive resolution through process improvement and system changes.
• Support cross-functional projects such as lead-to-cash improvements and AI-enabled workflow initiatives.

Requirements

• 12+ years of experience in B2B SaaS Marketing Operations, Revenue Operations, or Demand Generation.
• Hands-on experience with marketing automation, lead management, and campaign execution processes.
• Experience supporting BDR or sales development organizations, including prospecting workflows and pipeline management.
• Proven ability to execute cross-functional transformation initiatives, such as process redesign or system implementation.
• Must be based in California, USA

Nice to have

• Familiarity with CRM, Marketing Automation, ABM, and Sales Engagement platforms.
• Experience supporting AI-enabled or data-driven GTM workflows.
• Ability to drive execution in ambiguous situations without predefined playbooks.

Culture & Benefits

• Comprehensive Medical, Dental, and Vision Insurance including Telehealth.
• Flexible work schedules and work from home opportunities.
• 401(k) matching program.
• Open Time Off in addition to 10 paid holidays.
• Support for adoption and fertility treatments.

Hiring process

• Application review by the Talent Acquisition team and hiring manager.
• Initial Zoom interview with a Talent Acquisition Partner.
• Interviews with the hiring manager and team members (typically no more than five interviews in total).