Content Marketing Lead (SaaS)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Content Marketing Lead (SaaS): Defining and executing the editorial strategy for a global HR platform with an accent on high-quality, evidence-led storytelling for HR and finance leaders. Focus on building a durable content library, shaping the company narrative, and translating complex compliance and payroll topics into actionable insights.
Location: Fully (Global)
Salary: $140,000 — $150,000 USD
Company
is a global HR platform that simplifies international team management, payroll, and compliance for businesses of all sizes.
What you will do
- Plan and create a coherent body of high-impact assets including articles, data stories, and guides.
- Craft narratives that translate complex topics like compliance and worker classification into engaging content.
- Build a distinctive thought leadership style that differentiates the brand in the market.
- Partner with product and insights teams to turn data into evidence-led content.
- Collaborate with executives and internal experts to ghostwrite and package their knowledge.
- Own the editorial quality, voice, and consistency across all publishing channels.
Requirements
- English: C1+ required (application and CV must be in English).
- Seasoned content marketer with experience setting editorial direction at B2B companies.
- Strong narrative instinct and craft, with a clear, evidence-led writing voice.
- Commercial judgment to connect content to measurable outcomes and funnel stages.
- Experience with B2B SaaS audiences in HR, finance, fintech, or compliance.
- Ability to work independently in an async, globally distributed team.
Nice to have
- Journalism or editorial background.
- Experience working with data-driven content and interactive tools.
Culture & Benefits
- Fully and asynchronous work environment.
- Flexible working hours and paid time off.
- 16 weeks paid parental leave.
- Learning budget and home office/IT equipment budget.
- Stock options and mental health support services.
Hiring process
- Recruiter interview, manager interview, and team interview.
- Bar Raiser interview.
- Prior employment verification check.
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