Senior Content Marketing Strategist (B2B SaaS)

TL;DR

Senior Content Marketing Strategist (B2B SaaS): Developing a content strategy that earns brand authority and accelerates pipeline for an enterprise content management platform with an accent on original research and AI-driven discovery. Focus on building AI-powered workflows, designing proprietary data reports, and optimizing visibility across search engines and LLMs.

Location: Must be based in North America

Salary: $130,000 – $180,000 USD

Company

hirify.global is the company behind WordPress.com, WooCommerce, and Tumblr, focused on democratizing publishing, commerce, and messaging.

What you will do

• Create and manage an editorial calendar aligned with business priorities and buyer journeys.
• Design and ship quarterly original research reports based on proprietary data to build brand authority.
• Develop and execute SEO and AIO strategies to increase visibility in traditional search and AI tools like ChatGPT, Claude, and Perplexity.
• Maintain and evolve brand voice and editorial standards across all content assets.
• Analyze content performance and its contribution to the pipeline using GA4, Salesforce, and HubSpot.
• Manage external contractors and integrate AI agents into content production workflows to scale output.

Requirements

• 8+ years of experience in B2B SaaS content marketing, specifically for enterprise technology.
• Proven track record of shipping high-impact original research reports with measurable pipeline impact.
• Hands-on AI fluency: must be able to demonstrate specific AI agents and workflows built for daily use.
• Expertise in writing and editing for a sophisticated enterprise audience (CMOs, CTOs, CIOs).
• Strong proficiency in measurement tools like GA4, Looker Studio, SEMRush, and Ahrefs.
• Must be based in North America.

Nice to have

• Experience marketing specifically to CMOs, CTOs, or CIOs in media, public sector, or enterprise sectors (fintech, manufacturing, B2B SaaS).

Culture & Benefits

• Fully remote work environment with a distributed global team.
• Open vacation policy.
• Competitive global salary paid in local currency.
• Inclusive culture with dedicated Employee Resource Groups.