Commercial Operations Platform Lead (HubSpot)

TL;DR

Commercial Operations Platform Lead (HubSpot): Leading the group-wide migration from Microsoft Dynamics to HubSpot for multiple brands with an accent on CRM architecture, process harmonization, and lead funnel optimization. Focus on building a KPI reporting framework, managing external agencies, and driving sales/marketing automation across the entire B2B funnel.

Location: Remote (Must be based in Germany)

Company

One of the leading companies in modern employer benefits and company bike leasing.

What you will do

• Take end-to-end responsibility for the group-wide HubSpot migration, managing scope, timeline, budget, and release cycles.
• Act as the central interface between Sales, Marketing, Product, Tech, Controlling, and BI to harmonize requirements.
• Manage the HubSpot agency, overseeing briefing, backlog prioritization, and quality assurance.
• Own the HubSpot platform, ensuring data quality, process consistency, and governance across all brands.
• Build a comprehensive KPI, funnel, and reporting framework at company, team, and individual levels.
• Drive lead nurturing, deal-stage automations, and lifecycle campaigns along the entire funnel.

Requirements

• Several years of experience in a senior role at the intersection of Sales/Marketing Operations and CRM (e.g., CRM Manager or RevOps Lead).
• Proven experience building or migrating at least one HubSpot instance for multiple entities, ideally in a B2B organization.
• Track record of leading complex, cross-functional projects and managing external implementation partners.
• Deep understanding of B2B sales and marketing processes, funnel logic, and pipeline management.
• Leadership experience with functional or disciplinary responsibility and a structured, hands-on approach.
• Fluent German and English (C1 level each).
• Must be based in Germany.

Culture & Benefits

• Maximum flexibility with a modern flexitime model and a workation policy.
• Culture of open communication, honest feedback, and collaboration at eye level.
• Monthly €50 voucher of your choice plus a €60 birthday bonus.
• Strong insurance conditions for company pension and employer-funded savings contributions.
• Opportunity to lease up to two bikes or e-bikes through the company.