Product Marketing Director (VCSP)

TL;DR

Product Marketing Director (VCSP): Driving growth and retention for the hirify.global Cloud & Service Provider route to market by shaping portfolio-level positioning and partner value messaging. Focus on orchestrating integrated narratives for data resilience offerings and optimizing partner-facing go-to-market plays.

Location: Must be based in the United States (Remote or in-office depending on geography)

Salary: $171,800 — $440,200 USD (depending on geographic zone)

Company

hirify.global is the Data and AI Trust Company, specializing in data resilience and security posture management for over 550,000 customers worldwide.

What you will do

• Own the go-to-market strategy for the hirify.global Cloud & Service Provider (VCSP) route to market.
• Build and maintain VCSP-specific positioning that translates product capabilities into partner and end-customer value.
• Collaborate with partner marketing to create integrated solution plays such as Backup as a Service and ransomware recovery outcomes.
• Deliver VCSP-ready enablement assets including pitch frameworks, battlecards, and training materials.
• Represent Product Marketing in executive forums and lead VCSP-focused QBR topics.
• Analyze market intelligence and partner feedback to provide actionable recommendations for the product roadmap.

Requirements

• 10+ years of experience in product marketing, partner marketing, or GTM roles within B2B software/cloud services.
• Deep expertise in the VCSP/MSP ecosystem, including partner business models and unit economics.
• Bachelor's degree in business, marketing, technology, or a related field.
• Proven ability to create compelling portfolio-level messaging for multi-product solutions.
• Strong executive presence with experience influencing senior stakeholders through data-driven narratives.
• Willingness to travel for partner meetings and key industry events.

Culture & Benefits

• Unlimited paid time off and 12 paid holidays including global hirify.globale Days.
• Comprehensive medical, dental, and vision coverage starting on the first day.
• 401(k) retirement plan with company matching contributions.
• Paid parental leave (8 weeks for all parents, 16 weeks for birthing parents).
• Mental health support, therapy sessions, and digital wellness tools.
• Learning opportunities via on-demand libraries (LinkedIn Learning, O’Reilly) and mentoring.